Mindscape Computing - Enabling Retailers Deliver an Omni Channel Experience

Retailers today are challenged to serve the new millennial shoppers who are demanding an Omni channel shopping experience. Store visits are an extension of a shopping journey that typically starts on the internet and a visit to the store, while one of the shopping steps, may or may not be the culmination of the buying process. Olabi, a retail product from Mindscape computing allows retailers to provide its consumers an Omni channel, consumer personalized and a digitally engaging in-store retail experience.

Olabi allows the consumer to start his shopping journey on e-commerce sites, social media commerce sites or store walk-ins and provides a unified order management system that captures consumer orders from multiple channels. Once orders are captured, Olabi’s fulfilment engine provides order fulfilment from any location that has the requisite inventory (endless aisles), ensuring the retailer is always able to say yes to a consumer product request. Deliveries of the orders can be consumer decided – in store pick up (click to collect) or home.

During a store visit the consumer can engage with the brand on tablets/kiosks that deliver rich multimedia content and product information. Store Shopping assistants have all consumer related cross channel shopping history at their fingertips thus allowing them to provide a more meaningful conversation with consumers. Given the fact that consumers do not want to stand in queues, Olabi allows for an in-aisle check out complete with electronic payment gateway integration on the tablets. Personalization of consumer experience via the use of deep consumer insight analytics and proximity

marketing using emerging technologies is amongst the other significant features of Olabi. The retailer has access to an Olabi app suite that provide him real time visibility of his business on a phones/tablets and the use of geo-spatial technologies allows for presentation of key business trends via interactive maps. “Olabi is the first Unified Omni channel commerce platform that incorporates Store POS, Endless Aisle, Personalized Consumer Marketing, Omni Channel Order management and Retail Analytics in one platform. All Olabi functionality access a single unified information repository and this allows the retailer to deliver a seamless, 360 degree experience to retail consumers across shopping and brand engagement channels”, claims Sunil Kunders, MD, Mindscape Computing. The choice of mobile first technologies for the entire product build ensures that the retailer is able to engage millennial consumers on smart mobile devices that is relevant to today’s digital natives.

Olabi, a retail product from Mindscape computing allows retailers to provide its consumers an Omni channel, consumer personalized and a digitally engaging in-store retail experience

Mindscape brings to Olabi its 25 years of experience in delivering retail solutions to the best of Indian retailer brands, incorporating its learning to ensure that Olabi, a future enabled retail product is able to meet the expectations of the me-commerce millennial shopper while providing a hassle free, minimal IT platform delivered from the Cloud.